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Based partly on IBM s own transformation, and partly on the transformations that IBM has helped its clients to achieve, this ground-breaking book shows how companies can increase sales and improve margins by introducing a range of solutions. Drawing on IBM s extensive experience of working with clients all over the world, the book is packed with examples from a diverse range of industries. Highly readable and fast-paced, Business Solutions on Demand emphasizes the fact that for today s business to compete and survive, it has to exceed the expectations of its customers. This is a stimulating read for business leaders, sales and marketing professionals and all those committed to improving business performance. About Author: S Mark Cerasale is Head of Value Engineering at SAP UK & Ireland, the world s leading provider of e-business software solutions. Previously he was an IBM Business…
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