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Questionnaire Research

Questionnaire Research
Paperback
Edition:
4
Author:
Mildred Patten
Publisher:
Routledge
Release Date:
2014
ISBN-10:
1936523310
ISBN-13:
9781936523313

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eBook (180 days): $46.20

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About Questionnaire Research

- Provides step-by-step guidance for students who will be conducting their first surveys to collect factual information, measure attitudes, and evaluate products, services, and programs using questionnaires. - Each chapter is structured around easy-to-follow guidelines. - Numerous examples illustrate the guidelines. The examples are on timely topics of interest to students. - This short book is an ideal supplement for guiding students through a class project. At the end of Chapter 1, they write the objectives for their questionnaires. They then follow the guidelines in subsequent chapters to complete their project. - Exercises at the end of each chapter allow students to practice their newly acquired skills. - Students learn that using questionnaires in research is both an art and a science-with principles that need to be followed for efficient, effective data collection. - Thoroughly…

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